Customized monument signs are excellent for marketing as well as for safety. By identifying your property’s parking lot entrance well before motorists reach the destination, drivers have ample time to change lanes and safely enter your venue. In contrast, a company that does not have one of these markers can be more difficult to locate for a driver. If a motorist passes the location and does not feel like making a U-turn, you may lose the sale – and quite possibly a repeat customer.
Who Benefits from the Installation of Monument Signs?
It does not matter if you are a famous restaurant or a new clothing boutique, a monument sign can make a huge difference in the number of customers who come in. Corporations, housing developments, schools and faith communities also benefit from having this type of signage on their properties.
Bold, eye-catching signage communicates your commitment to your business, brand and success your customers can relate to and even expect. After all, successful customers relate better to successful businesses they do business with.
What are the Material and Design Choices?
There are many materials, types and styles of monument signs. Concrete, brick, metal, stucco, faux wood, HDU foam signs and more are all great materials. They may not all work for your brand message and what/how you want to communicate to your customers.
The Sign Factory can help determine the best materials, design, placement and budget to make choosing the right monument sign for your business, office park, neighborhood, place of worship or building an easy experience.
Concrete and stucco signs are ideal options for the company that has been in business for numerous decades and anticipates continuing on in this manner – at the same location – for another few decades or longer. Concrete is sturdy and withstands all types of weather conditions. If your budget does not allow for concrete, consider the availability of foam.
While foam sounds like something that is flimsy and falls apart quickly, do not let the name fool you! In fact, exterior-rated foam is so durable that it may outlast your stay at your current location. We routinely manufacture foam to look like stucco, real lumber, bricks and any other type of exterior that is typically too cost-prohibitive. Unlike wood, foam does not fall victim to insect damage and does not dry rot.
We can use metal or acrylic for the individual lettering. If you would like to add some depth to the display, we can use a router or sandblast the surfaces until they take on your desired look. This is a great option for businesses that want monument markers with a lot of texture and depth. Contour-cut paneling beautifies any type of surface. We also recommend that you give a bit of thought to lighting the marker. Options include lightbox cabinets that become part of the sign, lit channel letters or the clever positioning of LEDs around for nighttime illumination.
Are You Ready to Get Started on Your Order?
The Sign Factory serves the business communities in the Charlotte metro area as well as those anywhere in the Carolinas and Nationwide. Our friendly folks are ready to discuss your signage needs and take your order. If you do not have any artwork on file and are overall not sure how the monument sign should look at your location, do not worry! We’ll gladly sit down with you and come up with ideas you can then choose from.