A growing number of businesses — from dynamic new startups, to large and established enterprises — are using custom lobby signs to reap substantial advantages. Here are the some of the most valuable benefits:
1. Make A Positive First Impression
On today’s relentlessly competitive business landscape, making a positive first impression is not just important: it is essential for success and long-term survival. Custom lobby signs and other types of interior signage are the perfect way to ensure that your business and brand stands out from the crowd.
2. Stay Top-Of-Mind
What happens when your (impressed) customers leave the premises, and are once again inundated with a multitude of exterior and interior signage? Once again, custom lobby signs provide the solution by keeping your brand top-of-mind and remembered for all the right reasons. A study commissioned by FedEx Office in conjunction with Ketchum Global Research & Analytic found that 68 percent of customers feel corporate office signage reflects the quality of a business’s products and services.
3. Engage Employees
As noted above, custom lobby signs deeply impress and influence customers. But they also send a positive message to your employees that your business’s best days are ahead — not behind. And if this sounds like an abstract benefit that does not truly impact the bottom line, then think again! According to research by The Engagement Institute, disengaged employees cost their employers a staggering $450 to $550 billion each year.
Your Trusted Source for Custom Lobby Signs
The Sign Factory has the expertise, creativity, and breadth of resources to fulfill all of your corporate office signage needs — including custom lobby signs that deliver benefits and rewards for years to come. Learn more and get started today by contacting us or calling 704-321-0040.